Customer Life Time Value
Category: Customers
Customer life time value Go for a long-term relationship, not just a one-night stand Many people would be familiar with the concept of Customer Life Time Value (CLTV). I recently became a real life example of this concept from the customer side of the counter. This highlighted to me the importance for all of us to keep focussed on CLTV in our business instead of going for the big sale on the first visit. MY
A whole new financial sector has been lurking in the shadows, brewing in the minds and computers of seriously techy people for the last few years. I believe that history will show that 2017 was the year that cryptocurrencies came out of the dark and into the bright light of mainstream awareness, spurred on by the remarkable attention paid to Bitcoin for its incredible run from a value of US$765 in December 2016 to a